Leading the Witness (Issue 484)
Monday, August 30th, 2010
In which we distinguish between open questions and leading the witness with questions that bias or restrict the information we hear from clients.
In which we distinguish between open questions and leading the witness with questions that bias or restrict the information we hear from clients.
In which we consider the advantages of presenting ourselves as our benefit rather than our job description or title.
In which we are reminded that our greatest value and differentiation comes from “how” we do what we do rather than from the products we sell.
In which we discuss strategies to reduce rejection (and feeling down about it) in prospecting.
In which we consider broadening our “next steps” questions to reduce objections and accelerate implementation of solutions.
Sign Up for Weekly Sales Thoughts
Sales Thoughts RSS Feed
Sales Thoughts Podcast Feed
Sales Thoughts Podcasts at iTunes