Sure, we have experience, and we’ve developed views about what works and what doesn’t, and we share those views with our clients. However, when we start work, we’re playing on your golf course, and we hit the ball from where it lies there, not where we wish it were, not where you wish it were.
You need it done by date X? We’ll do it. You need it written a particular way? Fine. Our pleasure. You need it three different ways because your regional presidents all want something “unique.” If that’s what it takes to move them forward, OK, sounds good to us. We do what works for each client, individually, based on their resources, capabilities, values, and budgets. (Yes, we like to be paid.)
